The combination of a slow economic recovery and less opportunity in corporate America has resulted in a unique entrepreneurial movement. According to the U.S. Bureau of Labor Statistics and as cited in Richard Greenwald’s rece
Greenwald’s article chronologically explains how America’s primary professional goals – job security and the elusive rise up the corporate ladder – are trending towards extinction.nt article in the Wall Street Journal, “How to Succeed in the Age of Going Solo”, 21.3% of professionals and business services are self-employed and freelance workers are one of the few growing “job categories.”
It is important to recognize that the rise in consultant and freelance work is not temporary, but instead long-term. Freelance professionals should work this change as if this is their career. Put simply: “think marathon, not sprint.”
If the idea of running your own show sounds cumbersome, the good news is that there is new technology available that focuses on efficient methods to running a small business. Entrepreneurs, freelance, consultant and small business owners should take advantage of the growing technologies popping up in droves and are intended to help manage each aspect of a functioning business with less manpower. You can pick and choose what works for your particular needs – whether you’re a one person show or 25 people – there are many options that can be customized to fit your particular niche perfectly.
“Solo Support: A look at new offerings designed for the one-person show,” another article by Richard Greenwald in the Wall Street Journal, offers a variety of useful tips small business owners can utilize, including tips and advice on how to discover the different levels of office space available to freelance workers; how to incorporate a virtual staff; must-have online storage capabilities; and technology that actually finds clients for you.
If you are a currently a freelance worker or entrepreneur, feel free to share any useful tips that work for you and your small business that may be of use to our unique working community.
Be sure to look out for Greenwald’s next book (not currently available): The Great American Hustle: How we went from 9-5 jobs to a nation of freelancers. It should be an interesting read.



